South Africa Needs Entrepreneurs

South Africa Needs Entrepreneurs

9 April 2019

Do you have a killer business idea and are thinking of your own small start-up? Sure, it’s an exhilarating thought, however, would it be wise to start a business in the current economic and political climate?

There is a sharp rise in emigration among South Africans seeking new lives abroad as they become increasingly fearful of the situation in our country. Also, over nine million South Africans are currently unemployed. True, this is a tragedy of vast proportions but, that’s just it! We are ultimately responsible for our own livelihood.

In his opening address at the 2018 South African investment Conference in Sandton, President Cyril Ramaphosa called South Africa “a land of untold opportunity” and said that government is working to create an environment conducive for small businesses to flourish. Our President is committed to setting our beloved country on a path of growth and optimism for the future. Fact is, economic growth is sustained by small businesses.

However, stepping into small business ownership is a ballsy move and if you’re still in the thinking phase, you’re on the right track. There’s a lot of thinking to be done before starting a small business of your own.

The important thing is to balance passion with wisdom. Don’t let passion take over all your decisions; knowledge will point you in the right direction. Make sure to do your research, rather than starting your idea with what to sell, think about what it will solve – your start-up should fill a hole in the market. Ask experts and professionals in the industry for advice to see where you fit in. Smart entrepreneurs learn from the mistakes other business owners have made.

Hustle on the side. Don’t quit your day job just yet. Launching a successful business is a process. It will take time. Overnight success stories are just that: stories. If at all possible, keep your nine-to-five and work on the business after hours. Once you have been generating enough money, you can start to transition your side hustle into a full-time gig. Also, start small and keep it simple. You don’t need all the bells and whistles of a giant corporation just yet.

Assess your skills. Up-skill or up-knowledge. It can be as simple as day-to-day Internet research to gain more knowledge, attending a course, or enrolling in a degree or finishing an MBA.

Don’t forget about the costs. Have money in the bank. While you may not need much to get started, you will need enough capital saved up to kick start the business – rent, business insurance, supplies and marketing come to mind. Budget for at least six months’ personal and living expenses which includes a bond, school fees, medical aid and more. It’s better to be prepared than short on funds when the bills start to roll in.

Remember, starting a new business requires a lot of paper work. You need to set up an accounting system, open a business account, register the business and take care of business-specific tax liabilities. And, as you hire workers, you need to follow labour laws. Consider talking to a small business accountant or to a lawyer; you need to understand the legal requirements that come with a start-up.

Remember opportunity favours those who are hungry for it.

Are you ready for this life changing adventure?


DISCLAIMER: The information on this website is for educational purposes only, and is not intended as medical advice, diagnosis or treatment. If you are experiencing symptoms or need health advice, please consult a healthcare professional.

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